Senior Conversion Analyst / dept. Big Data & Analytics

Can you contribute to optimize the conversion rate of our websites by helping to develop, test and measure new ideas from a data-driven point of view across the whole customer journey? Do you master the use of web tracking tools and analytics to understand user behaviour and evaluate what actions have a higher impact on our websites? Do you want to work in a high traffic ecommerce international environment?!  Then we are looking for you!

We are looking for a Conversion Analyst to join our Big Data and Analytics department and be part of our fully focus Conversion Rate Optimization team (CRO)

Senior Conversion Analyst / dept. Big Data & Analytics

What will you be doing?

As a key member of our Conversion Rate Optimization team, you will analyse our website and customer data with the ultimate goal of increasing the conversion of our new HotelSpecials platform. You will work in a cross-departmental initiative together with a Product Owner, UX designer and front/back-end developers. The team operates using Kanban and will be independent to deploy their ideas to production.

You will create and validate new ideas to increase CTR, decrease Bounce Rates, improve Time on Site   and any metric that defines how our users interact with our websites.

You will foster a data-driven organisation making sure all tasks the team plan and execute are measurable and communicating the results across the company.

You develop standardized workflows and documentation to define, track and analyse A/B tests, making easy to evaluate the impact of all our websites improvements.

You take ownership of web events and customer tracking tools in our websites and are responsible for maintaining and improving the data we collect.

You deep-dive into our customer behavioral data and applying statistical modeling you extract valuable insights that help us to improve and create a website without pain-points. With your insights you help us on creating the perfect customer journey!

What do you need?

You are a performance driven, team player and willing to take an additional step person in order to achieve our goals. You are capable to communicate well with other departments and able to work with deadlines.

Furthermore you have:

  • Bachelor’s degree in a data related discipline such as Statistics, Business Analytics, Computer Science, Economics;
  • Sounding skills on A/B testing and Statistics;
  • Experience on Google Tag Manager and web event tracking tools like Google Analytics, Snowplow, Piwik or Adobe Analytics;
  • Experience with customer behaviour modelling using clickstream data;
  • Proficiency in SQL and a statistical language like R or Python;
  • Familiar with the digital marketing landscape and metrics of channels like SEA and SEO;
  • Fluent in English.

Why work with us?

We are an international and highly dynamic organization that continuously challenges itself to get better. We are a team where people want to work because they know they are important and they have the opportunity to become specialists within their fields. At the same time, we are proud of our open company culture and we are good in celebrating successes together.

Does that sound like an organization you would like to contribute to? Then we’d love to get to know you. Our office is located directly in the city center of Haarlem, just across the central station and only 15 minutes by train from the center of Amsterdam.

We have great benefits!

Next to the fact that it is fun working with us, we offer great benefits:

  • A competitive salary, depending on your education and experience + bonus structure;
  • 25 days of paid leave + the regular public holidays, travel reimbursement and pension plan;
  • Laptop;
  • Great coffee, table soccer competitions and a onboarding program including an introduction day with guided tour of Haarlem;
  • A healthy and social working environment including fresh fruit, weekly office drinks, lots of social activities and legendary parties.

BookerZzz is a fast-growing company that offers consumers the best short stays in Europe. Through 18 websites in 8 different countries, we offer deals for more than 5,000 hotels and over 700 holiday parks. Thanks to our customer orientated approach, we help more than 1,000,000 happy customers per year to experience their perfect stay.

BookerZzz operates in 8 different countries, with labels in the Netherlands, Belgium, Germany, Austria, Sweden, Denmark, Norway and the United Kingdom.

We work with over 150 dedicated and enthusiastic employees in 3 European offices.

To get an impression of our websites:  /

Application procedure

Have you become enthusiastic ? Please send your resume and letter of motivation through our website via the apply button. A case between the first and second interview is part of the procedure.

For more information you can contact Monique Nelissen at 06-38762512 or

Monique Nelissen Contact
NL – Haarlem (HQ) Contact
  • NL – Haarlem (HQ) Stationsplein 90 - 92
    2011 LM - Haarlem
  • +31 (0)23 3024 600